Alina Urbaniak-Gawlik

Search engine optimization is a complex process consisting of many smaller and bigger activities. They are all aimed at optimizing your website so that it could be better visible for search engines, and thus more often visited by your prospects. For these purposes, the crucial practices to apply are the ones related to technical SEO. We’ll explain to you this process and its elements.

Comments sections on the online platforms encourage users to interact. They can share their opinions after reading the article or join the ongoing discussion. As a person responsible for the website, you can also take part in it, showing the human face of the brand and its willingness to dialogue. To simplify this task, you need a solid comment system. We’ll advise you on how to choose such a tool and show different solutions available on the market.

You certainly know many popular marketplaces. We don't mean only the one created for Facebook, but also eBay or Allegro in Poland. Building a marketplace platform means a completely different approach to e-commerce than when running a regular online store. It allows you not only to sell your own products, but also to profit from cooperating with other brands. Are you wondering if this is the right solution for your company?

When you’re about to launch a new website, the complex work has probably been on for several months. People involved in this process do their best to make everything ready for the launching day. However, there are so many things to take care of that it’s pretty easy to miss some crucial actions. We prepared a list of them to simplify your work in such an intensive time.

Software development is a complex and time-consuming process. That’s why the specialists working on it use a set of applications and systems to perform their tasks comfortably and efficiently. There’s a wide range of desktop environments, code editors, and other software improving the developers’ work. We’ll show you the tools we like and regularly use.

Some websites have small or moderate traffic most of the year. However, there are times when it suddenly increases. It happens because they offer seasonal products or services like Christmas decorations, swimsuits, or summer holiday trips. A large number of visitors coming to the webpage during such seasons can even cause its crashes. Fortunately, it’s possible to adjust the servers’ configuration to handle the occasional traffic spikes.